Hell Pizza

New Zealand • iOS & Android • 2016 - 2018

Hell Pizza have a powerful and well known brand presence in New Zealand. As UX lead, my task was to create a beautiful mobile solution for their online ordering system.

Hell pizza visuals

To bring out the playfulness of the Hell brand we focussed a lot on incorporating animations throughout the app.

Animation is also a great way to focus the user on what is important on screen, while providing visual grandeur. This in turn meant we needed to be careful to not take away from other important aspects on screen.

Below are some examples of the animations.

Home screen flame animation

Sign in button animation